8.09.2012

Planning for the Busy Season

I can't believe it's August already. 

Back-to-School is in full swing, which means summer is winding down and everyone is in planning mode for Fall.

I'm still in the middle of making jewelry like a crazy woman for my huge wholesale order due this month, but I have the up coming holiday season on my mind.

This is the perfect time of year to start planning for the busy holiday season.

Here are a few ideas to get you started:

• Build up your inventory
• Print your marketing materials (business cards, tags, fliers...)
• Revamp you studio for a more efficient work space
• Research blogs and websites to feature your work and to advertise
• Create a marketing plan for the holidays

Being prepared makes a big difference when you are busy creating, packing, and shipping holiday orders. My first holiday season I was so unprepared.

By the second holiday season I learned what I needed to do and I had all my packing materials, tags, boxes, business cards, and postal supplies, cut, organized, and stored for easy accesses. I even created a shipping station in my studio to make it easier to pack multiple orders all at once.

A little planning goes a long way in having a successful season. As you prepare for Back-to-School, don't forget to prepare for your business too.

What do you do to prepare for the busy season?
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6 comments:

  1. Time flies! The holiday season will be here before we know it!!! Wonderful tips.

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  2. I think I have a good inventory of jewelry made but I guess it wouldn't hurt to hit the craft table hard in the next few weeks. I also want to try and print off some of my photos and make cards with them and see if they'll sell.

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  3. Something I need to work on is 'having a plan'... Thank you so much for this! I'm already working on new ideas for jewelry {as you know! :) } and I have a whole list of soaps I want to get made up, but you are so on key about getting prepared, organizing your workspace, and features! I need to work on that as well. Social networking can be a beautiful tool, I need to work on that area too.

    Always inspired by you. :)

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  4. I can't believe it's already time for back to school! But you're right...the perfect time to get ready for the busy season ahead.

    Good luck with your awesome wholesale order :)

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  5. You are absolutely right about planning now for the holiday season. The more that you can get ready ahead of time, the more smoothly the season will go.

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Your thoughts and ideas are an important part of the conversation, thanks for sharing!